Create-knowledge-find-decode/web/payloads.json

[
  {
    "source": {
      "id": "xhs_699308fa0000000016009697",
      "source_type": "post",
      "title": "真正能爆的选题，往往是你写完后感觉羞耻的",
      "author": "方圆的增长飞轮",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/699308fa0000000016009697"
      }
    },
    "title": "爆款选题的羞耻感原理",
    "content": "主张：好选题的防伪标签是羞耻感或冒犯感，而非专业的安全性。\n【羞耻感的本质】（机制）\n  羞耻感信号意味着你触碰到了真实但平时大家不敢说出口的东西，戳中了被社交礼仪包裹的公共痛点。当你担心别人觉得你在装、或说话太直白时，通常是踩中了大众神经。\n【爆款与普通内容逻辑对照】（对照）\n  - 普通内容：在加固一个本就存在的信念。\n  - 爆款内容：在撕裂一个既定的信念（圣经句）。\n【创作取舍】（取舍）\n  选题不能只经过大脑的信息密度审核，必须经过情绪审核。在构思时应主动寻找带有冒犯性、让创作者感到犹豫或羞耻的切入点，避开那些仅仅是“正确、专业、安全”但无法引发无感的内容。",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "why原理"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "选题切入点"
      },
      {
        "scope_type": "feeling",
        "value": "羞耻感"
      },
      {
        "scope_type": "feeling",
        "value": "冒犯感"
      },
      {
        "scope_type": "effect",
        "value": "公共痛点"
      },
      {
        "scope_type": "intent",
        "value": "制造爆款"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "选题"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_699308fa0000000016009697",
      "source_type": "post",
      "title": "真正能爆的选题，往往是你写完后感觉羞耻的",
      "author": "方圆的增长飞轮",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/699308fa0000000016009697"
      }
    },
    "title": "爆款选题的“失灵瞬间”构思法",
    "content": "目标：通过撕裂正确共识得出爆款选题\n步骤1\n  输入：赛道既有的正确共识\n  方法：列出赛道大号反复强调的、被视为“圣经”的正确话术。 例：『能力强的人一定会被看见』\n  产出：待撕裂的赛道共识清单\n步骤2\n  输入：← s1 的〈待撕裂的赛道共识清单〉\n  方法：针对每一条共识询问：在什么具体情境下，一个人严格按这句话做，反而会越做越差？寻找那个让共识失效的失灵瞬间。\n  产出：共识失灵的负面案例/转折点\n步骤3\n  输入：← s2 的〈共识失灵的负面案例/转折点〉\n  方法：将该失灵点固化为选题切入点，确保其带有对原共识的“冒犯感”。\n  产出：具备羞耻感/冒犯感的爆款选题",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "how工序"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "赛道共识"
      },
      {
        "scope_type": "form",
        "value": "正确话术清单"
      },
      {
        "scope_type": "effect",
        "value": "对标点"
      },
      {
        "scope_type": "substance",
        "value": "共识失灵瞬间"
      },
      {
        "scope_type": "effect",
        "value": "矛盾点"
      },
      {
        "scope_type": "substance",
        "value": "选题切角"
      },
      {
        "scope_type": "effect",
        "value": "认知撕裂"
      },
      {
        "scope_type": "intent",
        "value": "吸引注意"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "选题"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "定向"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "构思"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "共识列举"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "极端场景假设"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "选题定稿"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_699308fa0000000016009697",
      "source_type": "post",
      "title": "真正能爆的选题，往往是你写完后感觉羞耻的",
      "author": "方圆的增长飞轮",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/699308fa0000000016009697"
      }
    },
    "title": "评论区“但是”掘金法",
    "content": "目标：从用户真实反馈中定位爆款选题切点\n步骤1\n  输入：竞品赛道的爆款视频\n  方法：翻阅竞品高赞视频的评论区。\n  产出：原始评论列表\n步骤2\n  输入：← s1 的〈原始评论列表〉\n  方法：重点筛选带有“道理我都懂，但是……”句式或逻辑的评论。\n  产出：“但是”后的转折逻辑清单\n步骤3\n  输入：← s2 的〈“但是”后的转折逻辑清单〉\n  方法：将这些“但是”后面跟着的内容作为选题核心，因为这些转折代表了真实的市场情绪（圣经句裂缝）。\n  产出：经过市场验证的爆款选题切角",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "how工序"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "竞品评论区"
      },
      {
        "scope_type": "intent",
        "value": "市场调研"
      },
      {
        "scope_type": "form",
        "value": "转折句式"
      },
      {
        "scope_type": "effect",
        "value": "真实需求"
      },
      {
        "scope_type": "substance",
        "value": "市场情绪"
      },
      {
        "scope_type": "effect",
        "value": "选题"
      },
      {
        "scope_type": "intent",
        "value": "定位痛点"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "灵感"
      },
      {
        "key": "业务阶段",
        "type": "str",
        "value": "选题"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "定向"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "构思"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "评论区调研"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "转折逻辑提取"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "需求验证"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_698481e1000000000a02a7c1",
      "source_type": "post",
      "title": "7种编剧常用的叙事结构，写剧不用愁！",
      "author": "Irvin是个编剧（接稿版）",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/698481e1000000000a02a7c1"
      }
    },
    "title": "7种常用编剧叙事结构清单",
    "content": "界定：本文总结了编剧常用的7种叙事结构及其创作要点，涵盖从基础线性到复杂实验性的架构方式。（选项型）\n【叙事结构选项表】（清单）\n  - 三幕式结构：最基础的线性叙事。第一幕（开端）交代背景、人设和核心冲突触发；第二幕（发展）是故事主体，核心冲突升级，主角遭遇阻碍，是人物成长和情节铺垫关键期；第三幕（高潮与结局）是矛盾爆发并最终解决冲突。（选用：追求线性逻辑、起承转合、建立基本认知时使用。）\n  - 英雄之旅结构：核心是“平凡人到英雄的蜕变”，分为启程（离开舒适区）、考验（挑战、结盟、对抗反派、突破自我）、归来（获得成长或收获并回归初始世界）。（选用：围绕主角成长弧光，表现人物阶段性蜕变时使用。）\n  - 非线性结构：打破时间先后顺序，通过闪回、闪前、插叙、倒叙、多视角切换呈现。（选用：目的是制造悬念、增强张力、重组时间线时使用。）\n  - 环形结构：结尾与开端形成呼应，使情节完成闭环。分为：非循环类（场景、台词、状态呼应产生宿命感）和带循环类（主角反复经历某段事件直至完成目标）。（选用：追求情节闭环或表现宿命感、循环感时使用。）\n  - 多线叙事结构：多条独立故事线并行推进并在节点交汇。（选用：适合群像戏，用于丰富内容维度、提升剧情密度时使用。）\n  - 嵌套式结构：故事包裹故事（套层结构），如戏中戏、梦中梦。外层是引子，内层有独立情节并与外层呼应或推动外层发展。（选用：需要通过故事层层递进或表现多重现实时使用。）\n  - 反结构：抛弃线性逻辑、核心冲突和完整结局。注重氛围营造、情绪表达和人性探讨，通过碎片化片段拼接，可能没有明确核心冲突和主角成长。（选用：适配文艺片和实验电影，注重氛围和情绪表达而非传统框架时使用。）",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "what构成"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "叙事结构"
      },
      {
        "scope_type": "form",
        "value": "清单"
      },
      {
        "scope_type": "feeling",
        "value": "宿命感"
      },
      {
        "scope_type": "feeling",
        "value": "悬念"
      },
      {
        "scope_type": "effect",
        "value": "情节铺垫"
      },
      {
        "scope_type": "effect",
        "value": "氛围营造"
      },
      {
        "scope_type": "effect",
        "value": "人物刻画"
      },
      {
        "scope_type": "intent",
        "value": "教学"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "脚本"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_67e2e39b0000000003028ff0",
      "source_type": "post",
      "title": "剧本创作：理解前提、人物、冲突",
      "author": "拾意",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e2e39b0000000003028ff0"
      }
    },
    "title": "基于要素的剧本场景创作法",
    "content": "目标：通过要素整合完成一段剧本场景\n步骤1\n  输入：剧本的初始想法\n  方法：确定剧本的目标和简明概括。使用公式：作者立场+人物+冲突+结论。人物的突出特征应由此前提给予。\n  产出：剧本前提\n步骤2\n  输入：← s1 的剧本前提\n  方法：构建人物的生理（性别、年龄等）、社会（阶层、职业等）、心理（道德、志向等）三个维度，并确保主使人物有内在/外在驱动力（如荣誉、复仇），对立人物需与主角实力相当。\n  产出：人物设定\n步骤3\n  输入：← s2 的人物设定\n  方法：在决定点/转折点切入故事。利用『攻击—反击』逻辑，通过过渡（小冲突）引导人物转变，促使冲突缓慢升级。\n  产出：情节切入与转折\n步骤4\n  输入：← s3 的情节转折\n  方法：推动冲突直至危机（转折点），引向高潮（生产过程），最终达成结局（结果）。确保场景包含前提、人物、冲突、过渡、危机、高潮和结局。\n  产出：完成的剧本场景",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "how工序"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "剧本前提"
      },
      {
        "scope_type": "effect",
        "value": "故事导向"
      },
      {
        "scope_type": "intent",
        "value": "起草剧本"
      },
      {
        "scope_type": "substance",
        "value": "人物小传"
      },
      {
        "scope_type": "form",
        "value": "三维建模"
      },
      {
        "scope_type": "effect",
        "value": "动力设定"
      },
      {
        "scope_type": "substance",
        "value": "情节转折点"
      },
      {
        "scope_type": "effect",
        "value": "节奏驱动"
      },
      {
        "scope_type": "feeling",
        "value": "冲突感"
      },
      {
        "scope_type": "substance",
        "value": "场景结构"
      },
      {
        "scope_type": "effect",
        "value": "戏剧张力"
      },
      {
        "scope_type": "intent",
        "value": "完成场景"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "脚本"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "定向"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "构思"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "结构"
      },
      {
        "key": "创作阶段",
        "type": "str",
        "value": "成文"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "确立前提"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "人物建模"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "情节切入"
      },
      {
        "key": "动作",
        "type": "str",
        "value": "场景收口"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_67e2e39b0000000003028ff0",
      "source_type": "post",
      "title": "剧本创作：理解前提、人物、冲突",
      "author": "拾意",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e2e39b0000000003028ff0"
      }
    },
    "title": "有效前提的构成公式",
    "content": "界定：前提是剧本的目标和简明概括，是引导剧作方向的核心。（构成型）\n【前提构成公式】（定义）\n  - 作者立场：作者对该题材的基本观点或态度。\n  - 人物：承载故事的核心主体。\n  - 冲突：推动发展的矛盾。\n  - 结论：故事最终达成的结果。",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "what构成"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "前提要素"
      },
      {
        "scope_type": "form",
        "value": "公式化结构"
      },
      {
        "scope_type": "effect",
        "value": "逻辑自洽"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "脚本"
      },
      {
        "key": "出自",
        "type": "str",
        "value": "基于要素的剧本场景创作法 第1步"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_67e2e39b0000000003028ff0",
      "source_type": "post",
      "title": "剧本创作：理解前提、人物、冲突",
      "author": "拾意",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e2e39b0000000003028ff0"
      }
    },
    "title": "人物三维度结构模型",
    "content": "界定：通过三个具体的层面构建立体且具有发展潜质的人物。（构成型）\n【生理维度】\n  - 外在属性：包含性别、年龄、外表、遗传等要素。\n【社会维度】\n  - 社会关系：包含阶层、职业、教育、家庭等要素。\n【心理维度】\n  - 内在驱动：包含道德标准、性格、志向、挫折等要素。",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "what构成"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "人物刻画"
      },
      {
        "scope_type": "form",
        "value": "三维度模型"
      },
      {
        "scope_type": "effect",
        "value": "角色深度"
      }
    ],
    "custom_ext": [
      {
        "key": "业务阶段",
        "type": "str",
        "value": "脚本"
      },
      {
        "key": "出自",
        "type": "str",
        "value": "基于要素的剧本场景创作法 第2步"
      }
    ]
  },
  {
    "source": {
      "id": "xhs_67e2e39b0000000003028ff0",
      "source_type": "post",
      "title": "剧本创作：理解前提、人物、冲突",
      "author": "拾意",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e2e39b0000000003028ff0"
      }
    },
    "title": "冲突的四种类型清单",
    "content": "界定：描述剧本中人物行动与矛盾发展的不同形态。（选项型）\n【冲突类型】（分类）\n  - 静态冲突：人物无可见发展。（选用：通常需避免，因其会导致故事停滞。）\n  - 跳跃冲突：强迫人物做出不相符的行动。（选用：用于产生剧烈的情节反差但需注意逻辑。）\n  - 缓慢升级：前提同人物维度共同结果，环环相扣。（选用：追求逻辑严密的戏剧发展时使用。）\n  - 预示 (即张力)：对冲突的允诺。（选用：用于建立读者期待，维持悬念。）",
    "dim_creations": [
      "创作"
    ],
    "dim_attributes": [
      "what构成"
    ],
    "scopes": [
      {
        "scope_type": "substance",
        "value": "戏剧冲突"
      },
      {
        "scope_type": "form",
        "value": "分类清单"
      },
      {
        "scope_type": "feeling",
        "value": "悬念感"
      }
    ],
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      "source_type": "post",
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      "author": "拾意",
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        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e2e39b0000000003028ff0"
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    },
    "title": "冲突升级与高潮原理",
    "content": "主张：冲突的升级源于对立事物的『攻击—反击』且需势力均力敌。\n【发生机制】（机制）\n  当对立事物（如主角与对立人物）迎面相遇且双方都具备足够意志力将奋斗进行到底时，冲突不可避免。\n【取舍落点】（取舍）\n  创作时应确保反派（对立人物）与主角同样有力，避免实力悬殊导致的高潮乏力。",
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        "scope_type": "effect",
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        "scope_type": "intent",
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    "source": {
      "id": "xhs_680659e8000000001a007a11",
      "source_type": "post",
      "title": "故事设计原理拆解学习",
      "author": "拾意",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/680659e8000000001a007a11"
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    },
    "title": "场景分析五步法",
    "content": "目标：通过五个步骤分析并验证一个场景的价值转折与冲突质量\n步骤1\n  输入：原始场景构思或草稿\n  方法：确定冲突。明确该场景中人物的具体目标，以及阻碍目标实现的抗力是什么。\n  产出：场景目标与抗力定义\n步骤2\n  输入：← s1 的场景目标与抗力定义\n  方法：标注开篇价值。识别场景开始时，人物所处的核心价值状态（如：生/死、爱/恨、自由/囚禁）。\n  产出：场景初始价值位\n步骤3\n  输入：← s2 的场景初始价值位\n  方法：将场景分解为节拍。逐句或逐段分析人物动作与反应之间的交流、对抗逻辑。\n  产出：场景节拍序列\n步骤4\n  输入：← s3 的场景节拍序列\n  方法：标注结尾价值并与开篇比较。确认场景结束时的价值是否发生了转化（从正到负或从负到正）。\n  产出：价值转化确认\n步骤5\n  输入：← s4 的价值转化确认\n  方法：概述节拍并标注转折点位置。总结各节拍的功能，并明确指出引发价值逆转的转折点具体在哪。\n  产出：完整的场景分析清单",
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    "dim_attributes": [
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        "scope_type": "effect",
        "value": "目标设定"
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      {
        "scope_type": "effect",
        "value": "阻碍设置"
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      {
        "scope_type": "substance",
        "value": "价值状态"
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      {
        "scope_type": "effect",
        "value": "状态评估"
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      {
        "scope_type": "form",
        "value": "场景节拍"
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      {
        "scope_type": "effect",
        "value": "逻辑"
      },
      {
        "scope_type": "substance",
        "value": "价值转化"
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      {
        "scope_type": "effect",
        "value": "结果校验"
      },
      {
        "scope_type": "form",
        "value": "分析清单"
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      {
        "scope_type": "effect",
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        "value": "打磨"
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        "key": "动作",
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      {
        "key": "动作",
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      {
        "key": "动作",
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      },
      {
        "key": "动作",
        "type": "str",
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        "key": "动作",
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        "value": "转折点定位"
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      "id": "xhs_680659e8000000001a007a11",
      "source_type": "post",
      "title": "故事设计原理拆解学习",
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        "url": "https://www.xiaohongshu.com/explore/680659e8000000001a007a11"
      }
    },
    "title": "故事叙事弧线的五部分构成",
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        "value": "五阶段结构"
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      {
        "scope_type": "effect",
        "value": "情节组织"
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      {
        "scope_type": "intent",
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        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/680659e8000000001a007a11"
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    },
    "title": "故事结构层级定义",
    "content": "界定：故事从微观到宏观的逻辑嵌套关系（构成型）\n【层级结构】（定义）\n  节拍构成场景，场景构成序列，序列构成幕，幕最终组成完整的故事结构。",
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        "scope_type": "substance",
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      {
        "scope_type": "form",
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      {
        "scope_type": "effect",
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    "custom_ext": [
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        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/680659e8000000001a007a11"
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    },
    "title": "真正的危机：两难选择的情境",
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    "dim_creations": [
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    "dim_attributes": [
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        "scope_type": "substance",
        "value": "两难选择"
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      {
        "scope_type": "feeling",
        "value": "悲剧感"
      },
      {
        "scope_type": "feeling",
        "value": "生存压力感"
      },
      {
        "scope_type": "effect",
        "value": "人物刻画"
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    ],
    "custom_ext": [
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        "key": "业务阶段",
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    "source": {
      "id": "xhs_680659e8000000001a007a11",
      "source_type": "post",
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        "platform": "xiaohongshu",
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    },
    "title": "情感转折的动态定律",
    "content": "主张：核心情感（快感/痛感）的创作需遵循回报递减定理，必须通过价值转变制造正面与负面的动态交替。\n【机制依据】（依据）\n  如果一直停留在单一情感（如持续发糖或持续虐心），观众的感受会逐渐麻木。情感共鸣源于价值的转化过程而非静态状态。\n【创作取舍】（取舍）\n  所以该在情节设计中强制插入情感波动，当一个场景带给观众快感时，下一个场景或节拍应考虑通过障碍制造痛感，避免任何单一情绪的长时间累积。",
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        "scope_type": "feeling",
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      },
      {
        "scope_type": "effect",
        "value": "节奏控制"
      },
      {
        "scope_type": "intent",
        "value": "避免审美疲劳"
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    ],
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    },
    "title": "激励事件构思法",
    "content": "目标：通过极端假设法设计出具有推进力量的故事起点\n步骤1\n  输入：确定的主人公人设\n  方法：思考发生在主人公身上最坏的事，或者反之，如何让最好的事降临在他身上。例：『一个极度守财的人丢掉了唯一的存折，或者他突然中了大奖却无法呼吸』\n  产出：极端价值冲突点\n步骤2\n  输入：← s1 的极端价值冲突点\n  方法：根据这种价值变换，设计一个打破生活平衡的随机巧合或人物决定，使其成为发动故事的导因。\n  产出：完整的激励事件描述",
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      },
      {
        "scope_type": "substance",
        "value": "激励事件"
      },
      {
        "scope_type": "effect",
        "value": "故事启动"
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      {
        "scope_type": "intent",
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      "source_type": "post",
      "title": "只要学会这几样，写短视频脚本真的不难❗️",
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    "title": "短视频脚本创作三步流",
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        "scope_type": "form",
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      {
        "scope_type": "effect",
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      {
        "scope_type": "substance",
        "value": "拍摄技巧"
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      {
        "scope_type": "form",
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      {
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    },
    "title": "脚本构成六大要素",
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    "scopes": [
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        "scope_type": "substance",
        "value": "脚本参数"
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      {
        "scope_type": "form",
        "value": "要素清单"
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      {
        "scope_type": "effect",
        "value": "创作规范"
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    ],
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        "platform": "xiaohongshu",
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    },
    "title": "脚本构思切入方式清单",
    "content": "界定：在脚本构思阶段，用于快速切入主题的多种逻辑方式。（选项型）\n【切入方式】（分类）\n  - 开门见山型：直接点名主题（选用：追求效率、直接告知价值时使用）\n  - 提出疑问型：戳中用户痛点（选用：需要引起用户焦虑或需求共鸣时使用）\n  - 提出观点型：引导用户产生情感共鸣（选用：通过价值观筛选精准人群时使用）\n  - 抛出问题型：提出后续问题触发互动（选用：主要目标为提升评论区活跃度时使用）",
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      {
        "scope_type": "feeling",
        "value": "需求共鸣"
      },
      {
        "scope_type": "effect",
        "value": "互动触发"
      },
      {
        "scope_type": "intent",
        "value": "戳中痛点"
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    ],
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      "source_type": "post",
      "title": "只要学会这几样，写短视频脚本真的不难❗️",
      "author": "海狸教自媒体运营",
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        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e4bdf50000000006028a59"
      }
    },
    "title": "脚本黄金结构框架",
    "content": "界定：短视频内容逻辑的标准编排结构。（构成型）\n【引子 (开头)】（清单）\n  - 视觉冲击：快速抓取眼球\n  - 创意起手：非常规内容切入\n【内容主题 (中间)】（清单）\n  - 故事线：叙事的主轴\n  - 平衡艺术/节奏把握：内容的松紧排布\n  - 信息量：提供给用户的干货密度\n【结尾】（清单）\n  - 印象点：留存金句或深刻画面\n  - 情感/行动：引导转化或情绪释放",
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      },
      {
        "scope_type": "effect",
        "value": "节奏"
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      {
        "scope_type": "effect",
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      "title": "只要学会这几样，写短视频脚本真的不难❗️",
      "author": "海狸教自媒体运营",
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        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e4bdf50000000006028a59"
      }
    },
    "title": "拍摄常用构图方法清单",
    "content": "界定：在脚本中关于画面构筑的常用美学方案。（选项型）\n【构图手法】（分类）\n  - 水平线构图：稳定和谐（选用：需要平衡感、安稳感场景）\n  - 对角线构图：动感且有吸引力（选用：强调动感、引导视线或不安感）\n  - 中心构图：主体突出（选用：单一主体强调）\n  - 框式构图：穿透感与神秘感（选用：通过前景遮挡营造空间感）\n  - 九宫格/三分法：排列主体，使复杂画面变简单（选用：万能构图，追求比例美感）",
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        "value": "空间感"
      },
      {
        "scope_type": "feeling",
        "value": "平衡感"
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      {
        "scope_type": "effect",
        "value": "主体"
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    ],
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      "source_type": "post",
      "title": "只要学会这几样，写短视频脚本真的不难❗️",
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        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/67e4bdf50000000006028a59"
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    },
    "title": "短视频黄金开头原则",
    "content": "主张：必须在开篇极短时间内呈现主题，否则会造成用户流失。\n【停留机制】（依据）\n  长视频黄金时间为前10-15秒；短视频则缩短至前3-5秒。\n【创作取舍】（取舍）\n  必须舍弃冗长的铺垫，将核心悬念或结论置前；若前3秒不能说明“我是谁/我要讲什么”，直接砍掉重写。",
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    "scopes": [
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      {
        "scope_type": "effect",
        "value": "悬念设置"
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      {
        "scope_type": "effect",
        "value": "用户留存"
      },
      {
        "scope_type": "intent",
        "value": "抓取注意力"
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    "source": {
      "id": "xhs_6901e15a0000000003019fa3",
      "source_type": "post",
      "title": "爆款标题公式直接抄❗️笔记想不火都难",
      "author": "海狸教自媒体运营",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/6901e15a0000000003019fa3"
      }
    },
    "title": "爆款标题三大万能公式",
    "content": "界定：通过组合时间、结果、痛点及保证等核心要素构建的标题模板。（选项型）\n【万能标题公式清单】（清单）\n  - 时间+结果+经验：具体时间+亮眼结果勾住用户。例：『半年时间涨粉11w，全靠这个万能公式』（选用：适用于有阶段性成果、教学经验或复盘类笔记。）\n  - 痛点+解决方法+保证：精准戳痛+给方案+下承诺。例：『小红书不涨粉，3大技巧照做就对了』（选用：适用于针对特定问题提供教程、建议或干货的内容。）\n  - 方法+保证：简单直接法+零门槛保证。例：『傻瓜式化妆手法，有手就行！』（选用：适用于强调低门槛、易上手、新手友好的技能教学。）",
    "dim_creations": [
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      {
        "scope_type": "effect",
        "value": "受众"
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      {
        "scope_type": "intent",
        "value": "吸睛"
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      "id": "xhs_6901e15a0000000003019fa3",
      "source_type": "post",
      "title": "爆款标题公式直接抄❗️笔记想不火都难",
      "author": "海狸教自媒体运营",
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    },
    "title": "爆款标题九大实用技巧",
    "content": "界定：在撰写标题时可采用的9种具体修辞或切入角度。（选项型）\n【标题切入技巧清单】（清单）\n  - 提问式：直击痛点，引发思考。（选用：当需要引导用户对现状进行反思或确认需求时使用。）\n  - 设问式：先抛问题再给方案，预告价值。（选用：适用于希望在标题中就预告内容包含具体答案的场景。）\n  - 数字式：用具体数字增加干货感，降低决策成本。（选用：当内容包含清单、具体量化成果或硬核干货时使用。）\n  - 利益式：直接呈现价值，摆出用户能得到的好处。（选用：适用于福利、资源分享或高价值攻略。）\n  - 悬念式：只说一半内容，隐藏关键细节，激发好奇心点进来找答案。（选用：适用于有意外反转或强好奇心驱动的内容。）\n  - 对比式：利用差异制造话题反差感，制造反差冲突。（选用：适用于前后变化、红黑榜、避雷与推荐的对照。）\n  - 劝诫式：强调规避损失，利用“避坑”心理和损失厌恶提高收藏率。（选用：适用于防割韭菜、避雷指南、行业真相揭秘。）\n  - 共情式：说出用户想说没说的话，替人发声引共鸣。（选用：适用于情感类、职场类或具有强烈社会属性的话题。）\n  - 热点式：借势节日或热门事件进行营销。（选用：适用于时效性强或正在热门搜索榜单上的主题。）",
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        "value": "修辞手法"
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      {
        "scope_type": "feeling",
        "value": "好奇感"
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      {
        "scope_type": "feeling",
        "value": "共鸣感"
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      {
        "scope_type": "effect",
        "value": "悬念设置"
      },
      {
        "scope_type": "effect",
        "value": "反差制造"
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      {
        "scope_type": "intent",
        "value": "提升点击率"
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      "source_type": "post",
      "title": "海外营销灵感｜五月爆款Reels创意合集",
      "author": "NotJustAgency",
      "source_metadata": {
        "platform": "xiaohongshu",
        "url": "https://www.xiaohongshu.com/explore/69ff58670000000023016fa2"
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    },
    "title": "海外爆款Reels短视频创意方案清单",
    "content": "界定：提供海外爆款Reels短视频内容的创作创意方案，包含视觉、叙事、感官三个维度的切入方式。（选项型）\n【短视频创意选项】（清单）\n  - 视觉冲击类（CGI超大化）：通过CGI特效将产品（如巨大的玉米、睫毛膏、手袋、香水）无限放大，置于大报刊亭或商场电梯等公共交通/生活场景中，营造超现实感。（选用：需要增强首秒抓屏能力，通过视觉规模的巨大反差瞬间吸引注意力时使用。）\n  - 幽默解构类（反差场景）：将高端产品放入极端朴素且充满反差的市井生活场景中（如将Chanel包包放入菜篮子、在农贸市场展示）。（选用：意图利用身份冲突制造记忆点，通过高端与地气的反差建立品牌亲和力或趣味性时选用。）\n  - ASMR与质感流：侧重产品开箱的清脆声响和微距镜头下的材质呈现。（选用：侧重展示产品工艺细节，旨在通过感官刺激建立受众的心理舒适度时使用。）",
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        "scope_type": "form",
        "value": "创意清单"
      },
      {
        "scope_type": "feeling",
        "value": "超现实感"
      },
      {
        "scope_type": "effect",
        "value": "首秒抓屏"
      },
      {
        "scope_type": "intent",
        "value": "吸引注意力"
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    ],
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    },
    "title": "CGI视觉规模反差逻辑",
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      {
        "scope_type": "feeling",
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      {
        "scope_type": "effect",
        "value": "预期突破"
      },
      {
        "scope_type": "intent",
        "value": "强制停留"
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    ],
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