schema.sql 12 KB

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  1. -- auto_put_ad_mini 数据库表结构
  2. -- 数据库类型:MySQL 5.7+
  3. -- 字符集:utf8mb4
  4. -- =====================================================
  5. -- 1. 账户白名单表
  6. -- =====================================================
  7. CREATE TABLE IF NOT EXISTS account_whitelist (
  8. id BIGINT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  9. account_id BIGINT NOT NULL COMMENT '腾讯广告账户ID',
  10. account_name VARCHAR(200) DEFAULT NULL COMMENT '账户名称(备注用)',
  11. business_line VARCHAR(100) DEFAULT NULL COMMENT '业务线(用于分组管理)',
  12. enabled BOOLEAN DEFAULT TRUE COMMENT '是否启用(1=启用,0=禁用)',
  13. remark TEXT DEFAULT NULL COMMENT '备注说明',
  14. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  15. updated_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP COMMENT '更新时间',
  16. created_by VARCHAR(100) DEFAULT NULL COMMENT '创建人',
  17. updated_by VARCHAR(100) DEFAULT NULL COMMENT '更新人',
  18. UNIQUE KEY uk_account_id (account_id),
  19. KEY idx_enabled (enabled),
  20. KEY idx_business_line (business_line),
  21. KEY idx_updated_at (updated_at)
  22. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='广告账户白名单';
  23. -- =====================================================
  24. -- 2. 广告创建投放版本模板
  25. -- =====================================================
  26. CREATE TABLE IF NOT EXISTS ad_delivery_template (
  27. id BIGINT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  28. delivery_version VARCHAR(100) NOT NULL COMMENT '投放版本',
  29. enabled BOOLEAN DEFAULT TRUE COMMENT '是否启用',
  30. description VARCHAR(500) DEFAULT NULL COMMENT '模板说明',
  31. site_set_json TEXT NOT NULL COMMENT '版位 JSON',
  32. location_types_json TEXT NOT NULL COMMENT '地域类型 JSON',
  33. region_ids_json MEDIUMTEXT NOT NULL COMMENT '地域 region_id JSON',
  34. daily_budget_fen INT NOT NULL COMMENT '单广告日预算(分)',
  35. time_series_json MEDIUMTEXT NOT NULL COMMENT '投放时段字符串 JSON',
  36. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  37. updated_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP COMMENT '更新时间',
  38. updated_by VARCHAR(100) DEFAULT NULL COMMENT '更新人',
  39. UNIQUE KEY uk_delivery_version (delivery_version),
  40. KEY idx_enabled (enabled)
  41. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='广告创建投放版本模板';
  42. -- =====================================================
  43. -- 3. 待投放账户广告创建配置
  44. -- =====================================================
  45. CREATE TABLE IF NOT EXISTS ad_creation_account_config (
  46. id BIGINT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  47. account_id BIGINT NOT NULL COMMENT '腾讯广告账户ID',
  48. enabled BOOLEAN DEFAULT TRUE COMMENT '是否启用创建',
  49. delivery_version VARCHAR(100) NOT NULL COMMENT '投放版本',
  50. brand_key VARCHAR(100) DEFAULT NULL COMMENT '品牌资产模板key',
  51. feedback_key VARCHAR(100) DEFAULT NULL COMMENT '监测链接模板key',
  52. audience_name VARCHAR(200) NOT NULL COMMENT '人工配置的人群包名称',
  53. audience_pack_id BIGINT DEFAULT NULL COMMENT '系统解析/验证后的人群包ID;NULL表示泛人群',
  54. audience_tier_label VARCHAR(100) DEFAULT NULL COMMENT '审批/命名展示用人群标签',
  55. bid_min_fen INT NOT NULL COMMENT '最低出价(分)',
  56. bid_max_fen INT NOT NULL COMMENT '最高出价(分)',
  57. bid_amount_fen INT DEFAULT NULL COMMENT '固定出价(分);NULL则按范围取值',
  58. daily_budget_fen INT DEFAULT NULL COMMENT '账户级单广告日预算(分);NULL则使用投放模板默认预算',
  59. age_min INT NOT NULL COMMENT '最小年龄',
  60. age_max INT NOT NULL COMMENT '最大年龄',
  61. audience_source_account_id BIGINT DEFAULT NULL COMMENT '人群包来源账户;默认可由 TENCENT_AUDIENCE_SOURCE_ACCOUNT_ID 提供',
  62. audience_grant_status VARCHAR(50) DEFAULT NULL COMMENT '授权/验证状态:not_required_no_audience_pack/resolved/grant_submitted/verified',
  63. audience_verified_at TIMESTAMP NULL DEFAULT NULL COMMENT '目标账户可见验证时间',
  64. remark TEXT DEFAULT NULL COMMENT '备注',
  65. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  66. updated_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP COMMENT '更新时间',
  67. created_by VARCHAR(100) DEFAULT NULL COMMENT '创建人',
  68. updated_by VARCHAR(100) DEFAULT NULL COMMENT '更新人',
  69. UNIQUE KEY uk_account_id (account_id),
  70. KEY idx_enabled (enabled),
  71. KEY idx_delivery_version (delivery_version),
  72. KEY idx_brand_key (brand_key),
  73. KEY idx_feedback_key (feedback_key),
  74. KEY idx_audience_name (audience_name)
  75. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='待投放账户广告创建配置';
  76. -- =====================================================
  77. -- 4. 统一品牌资产模板
  78. -- =====================================================
  79. CREATE TABLE IF NOT EXISTS brand_asset_template (
  80. id BIGINT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  81. brand_key VARCHAR(100) NOT NULL COMMENT '品牌模板key',
  82. brand_name VARCHAR(100) NOT NULL COMMENT '品牌名称',
  83. brand_image_url VARCHAR(1000) NOT NULL COMMENT '品牌图片公网URL',
  84. enabled BOOLEAN DEFAULT TRUE COMMENT '是否启用',
  85. remark TEXT DEFAULT NULL COMMENT '备注',
  86. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  87. updated_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP COMMENT '更新时间',
  88. updated_by VARCHAR(100) DEFAULT NULL COMMENT '更新人',
  89. UNIQUE KEY uk_brand_key (brand_key),
  90. KEY idx_enabled (enabled)
  91. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='统一品牌资产模板';
  92. -- =====================================================
  93. -- 5. 统一监测链接模板
  94. -- =====================================================
  95. CREATE TABLE IF NOT EXISTS feedback_asset_template (
  96. id BIGINT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  97. feedback_key VARCHAR(100) NOT NULL COMMENT '监测模板key',
  98. feedback_name VARCHAR(200) NOT NULL COMMENT '监测链接组名称',
  99. second_category_type VARCHAR(100) NOT NULL COMMENT '二级类目类型,如 WECHAT_MINI_PROGRAM',
  100. feedback_type VARCHAR(50) NOT NULL COMMENT '监测类型,如 click',
  101. feedback_url TEXT NOT NULL COMMENT '回传链接模板',
  102. enabled BOOLEAN DEFAULT TRUE COMMENT '是否启用',
  103. remark TEXT DEFAULT NULL COMMENT '备注',
  104. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  105. updated_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP COMMENT '更新时间',
  106. updated_by VARCHAR(100) DEFAULT NULL COMMENT '更新人',
  107. UNIQUE KEY uk_feedback_key (feedback_key),
  108. KEY idx_enabled (enabled)
  109. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='统一监测链接模板';
  110. -- =====================================================
  111. -- 6. 系统配置表(Key-Value 存储)
  112. -- =====================================================
  113. CREATE TABLE IF NOT EXISTS system_config (
  114. id INT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  115. config_key VARCHAR(100) NOT NULL COMMENT '配置键(如 execution_enabled, cron_schedule)',
  116. config_value TEXT NOT NULL COMMENT '配置值(JSON 或字符串)',
  117. value_type ENUM('string', 'boolean', 'int', 'json') DEFAULT 'string' COMMENT '值类型',
  118. description VARCHAR(500) DEFAULT NULL COMMENT '配置说明',
  119. enabled BOOLEAN DEFAULT TRUE COMMENT '是否启用',
  120. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  121. updated_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP ON UPDATE CURRENT_TIMESTAMP COMMENT '更新时间',
  122. updated_by VARCHAR(100) DEFAULT NULL COMMENT '更新人',
  123. UNIQUE KEY uk_config_key (config_key),
  124. KEY idx_enabled (enabled)
  125. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='系统配置表';
  126. -- =====================================================
  127. -- 7. 决策历史记录表(可选,用于审计和分析)
  128. -- =====================================================
  129. CREATE TABLE IF NOT EXISTS decision_history (
  130. id BIGINT AUTO_INCREMENT PRIMARY KEY COMMENT '自增主键',
  131. decision_date DATE NOT NULL COMMENT '决策日期',
  132. account_id BIGINT NOT NULL COMMENT '账户ID',
  133. ad_id BIGINT NOT NULL COMMENT '广告ID',
  134. ad_name VARCHAR(500) DEFAULT NULL COMMENT '广告名称',
  135. action VARCHAR(50) NOT NULL COMMENT '决策动作(pause, bid_down, bid_up, scale_up, observe, hold)',
  136. dimension VARCHAR(100) DEFAULT NULL COMMENT '决策维度(roi, fission, decay等)',
  137. reason TEXT DEFAULT NULL COMMENT '决策理由',
  138. current_bid DECIMAL(10, 2) DEFAULT NULL COMMENT '当前出价(元)',
  139. recommended_bid DECIMAL(10, 2) DEFAULT NULL COMMENT '推荐出价(元)',
  140. recommended_change_pct DECIMAL(6, 2) DEFAULT NULL COMMENT '调整幅度(%)',
  141. roi_7d DECIMAL(10, 4) DEFAULT NULL COMMENT '7日ROI',
  142. dynamic_roi DECIMAL(10, 4) DEFAULT NULL COMMENT '动态ROI',
  143. cost_7d_avg DECIMAL(10, 2) DEFAULT NULL COMMENT '7日均消耗(元)',
  144. executed BOOLEAN DEFAULT FALSE COMMENT '是否已执行',
  145. execution_status VARCHAR(50) DEFAULT NULL COMMENT '执行状态(success, failed, pending, skipped)',
  146. execution_error TEXT DEFAULT NULL COMMENT '执行错误信息',
  147. executed_at TIMESTAMP NULL DEFAULT NULL COMMENT '执行时间',
  148. created_at TIMESTAMP DEFAULT CURRENT_TIMESTAMP COMMENT '创建时间',
  149. KEY idx_decision_date (decision_date),
  150. KEY idx_account_id (account_id),
  151. KEY idx_ad_id (ad_id),
  152. KEY idx_action (action),
  153. KEY idx_executed (executed),
  154. KEY idx_created_at (created_at)
  155. ) ENGINE=InnoDB DEFAULT CHARSET=utf8mb4 COMMENT='决策历史记录';
  156. -- =====================================================
  157. -- 初始化数据
  158. -- =====================================================
  159. -- 插入默认系统配置
  160. INSERT INTO system_config (config_key, config_value, value_type, description) VALUES
  161. ('execution_enabled', 'false', 'boolean', '是否启用实际执行(生产环境谨慎开启)'),
  162. ('whitelist_enabled', 'true', 'boolean', '是否启用白名单机制'),
  163. ('cron_schedule', '0 2 * * *', 'string', 'APScheduler定时调度表达式(每天凌晨2点UTC)'),
  164. ('run_on_startup', 'false', 'boolean', '服务启动时是否立即执行一次'),
  165. ('max_concurrent_tasks', '1', 'int', '最大并发任务数'),
  166. ('approval_timeout_minutes', '30', 'int', '飞书审批超时时间(分钟)'),
  167. ('roi_low_factor', '0.75', 'string', '关停线系数(ROI < 渠道P50 * 0.75 触发关停)'),
  168. ('bid_down_roi_factor', '0.90', 'string', '降价线系数(ROI < 渠道P50 * 0.90 触发降价)'),
  169. ('bid_up_roi_factor', '1.05', 'string', '提价线系数(ROI > 渠道P50 * 1.05 触发提价)')
  170. ON DUPLICATE KEY UPDATE updated_at = CURRENT_TIMESTAMP;
  171. -- 插入示例白名单账户(请根据实际情况修改)
  172. INSERT INTO account_whitelist (account_id, account_name, business_line, enabled, remark, created_by) VALUES
  173. (80769799, '测试账户1', '小程序投流', TRUE, '初始白名单账户', 'system'),
  174. (71305011, '测试账户2', '小程序投流', TRUE, '初始白名单账户', 'system')
  175. ON DUPLICATE KEY UPDATE updated_at = CURRENT_TIMESTAMP;
  176. -- =====================================================
  177. -- 索引优化说明
  178. -- =====================================================
  179. -- 1. account_whitelist.uk_account_id: 保证账户唯一性
  180. -- 2. system_config.uk_config_key: 保证配置键唯一性
  181. -- 3. decision_history.idx_decision_date: 按日期查询决策记录
  182. -- 4. decision_history.idx_ad_id: 查询某个广告的历史决策
  183. -- 5. decision_history.idx_action: 按决策类型统计分析
  184. -- =====================================================
  185. -- 表分区建议(如数据量大)
  186. -- =====================================================
  187. -- ALTER TABLE decision_history PARTITION BY RANGE (YEAR(decision_date) * 100 + MONTH(decision_date)) (
  188. -- PARTITION p202604 VALUES LESS THAN (202605),
  189. -- PARTITION p202605 VALUES LESS THAN (202606),
  190. -- PARTITION p202606 VALUES LESS THAN (202607),
  191. -- PARTITION pmax VALUES LESS THAN MAXVALUE
  192. -- );